Vol. 3 No. 1 (2025): Feb 2025

DOI: https://doi.org/10.61402/sajmr.v3i1
Published: 2025-01-06

Articles

  • The Effect Of Service Failure And Service Recovery On Customer Loyalty Through Customer Trust As An Intervening Variable For Fund Users In Management Study Program Students, University Of North Sumatra

    Yuda Prananda, Alfifto, Indawati Lestari
    137-154
    • PDF |  Views: 102 times |  Download : 57 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.271

  • The Influence of Leadership Style on Employee Performance

    Angga Kurniawan, Tyagita Dianingtyas Sudibyo, Epsilandri Septyarini
    124-136
    • PDF |  Views: 210 times |  Download : 141 times
    DOI: https://doi.org/10.61402/sajmr.v2i4.279

  • Strategies of Business Actors in Facing Data Protection Regulations in the Global Market

    Muhammad Al Faaiziin Al Mahfudz, Damiasih .
    114-123
    • PDF |  Views: 36 times |  Download : 17 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.267

  • The The Influence Of Product Placement and Brand Awareness Of Kopiko In Korea Dramas On The Buying Interest Of Gen Z In Medan Selayang District

    M Rizky, Nindya Yunita, Dahrul Siregar
    • PDF |  Views: 180 times |  Download : 153 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.291

  • Evaluation of Ease of Access to Information and Auditor Service Quality on Auditee Satisfaction In The SVLK Certification Process at TRIC

    Bambang Sukaryono, Muhammad Taufiq Ramadhan, Tasrim
    1-11
    • PDF |  Views: 95 times |  Download : 51 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.221

  • The Influence of Transformational Leadership Style and Employee Engagement on Employee Performance at PT. Perkebunan Nusantara IV Regional I Medan

    Stepany Melani Br Ginting, Khairunnisak, Ahmad Prayudi
    12-26
    • PDF |  Views: 246 times |  Download : 162 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.233

  • Digital Marketing Strategies and Their Effectiveness in Enhancing Brand Awareness

    Adira Rahmawan
    27-45
    • PDF |  Views: 702 times |  Download : 372 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.237

  • Strategies For MSMEs To Enhance Business Resilience In Magelang

    Wisnu Raka Aditya
    46-55
    • PDF |  Views: 37 times |  Download : 26 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.232

  • The Effect of Capital Structure and Liquidity on Profitability in Manufacturing Sector Companies Listed on the IDX

    Vivi Nawangsari, Tasrim
    55-68
    • PDF |  Views: 107 times |  Download : 80 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.226

  • The Influence of Work Ability and Leadership on the Performance of Kepala Dukuh in Padukuhan Jetak 1, Kalurahan Sidokarto, Kapanewon Godean

    Noviana Wulan Sari Novia, Angga Kurniawan
    69-84
    • PDF |  Views: 46 times |  Download : 27 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.245

  • Influence of Electronic Word-of-Mouth (e-WOM) and Instagram on the Increase of Wellness Tourism Visits in the Special Region of Yogyakarta

    Putri Sari Pratiwi
    85-95
    • PDF |  Views: 190 times |  Download : 150 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.249

  • Exploring History Archives of the Nation's Collective Memory at the University

    Mohamad Pandu Ristiyono, Muhamad Shamil Bashayev
    96-113
    • PDF |  Views: 86 times |  Download : 78 times
    DOI: https://doi.org/10.61402/sajmr.v3i1.265