Vol. 3 No. 4 (2025): Nov

Articles

• THE EFFECT OF SERVICE FAILURE AND COMPLAINT HANDLING ON CUSTOMER TRUST AT PDAM TIRTANADI MEDAN DENAI BRANCH WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE

  Fachreza Ilham Yusuf, Arlina Nurbaity Lubis, Yeni Absah

  1-19

  • PDF |  Views: 45 times |  Download : 37 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.462

• Digital Promotional Media and AI-Enhanced Marketing: An Integrative Analysis of The Impact on Satisfaction and Loyalty in Millennial - Gen Z Behavior in E-Commerce

  Albertus Yanta, Felina C. Young, Yusuf Gunawan, Muhammad Al Ikhsan Nur

  82-95

  • PDF |  Views: 82 times |  Download : 35 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.528

• The Effect of Training and Employee Engagement on Librarian Performance at The University of North Sumatra Library

  Grace Angelika Simamora, Khairunnisak, Hery Syahrial, Tohap Parulian Sihombing

  50-66

  • PDF |  Views: 59 times |  Download : 17 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.493

• The Effect of Facilities and Service Quality on Student Satisfaction at the Medan Vocational Training Center and Productivity

  M Dicky Dharmawan, Hesti Sabrina, Eka Dewi Setia Tarigan

  20-34

  • PDF |  Views: 48 times |  Download : 24 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.481

• THE EFFECT OF SPIRITUAL INTELLIGENCE AND HEDONISTIC LIFESTYLE ON PERSONAL FINANCIAL MANAGEMENT (CASE STUDY OF EMPLOYEES AT THE P3AKB OFFICE OF THE PROVINCIAL GOVERNMENT OF NORTH SUMATRA)

  Theresia Lucky Anna S, Ahmad Prayudi, Hery Syahrial

  67-81

  • PDF |  Views: 47 times |  Download : 32 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.494

• THE EFFECT OF WORK-LIFE BALANCE, EMPLOYEE ENGAGEMENT, AND WORK MOTIVATION ON JOB SATISFACTION AMONG EMPLOYEES OF PT. MEDAN SUGAR INDUSTRY

  Tio Marini Siregar, Ahmad Prayudi, Tohap Parulian Sihombing

  35-49

  • PDF |  Views: 42 times |  Download : 17 times

  DOI: https://doi.org/10.61402/sajmr.v3i4.492